Music/Entertainment 411 - March 2007

AVP Pro Beach Volleyball Heads To Long Beach The AVP Crocs Tour Partners With The Sea Festival Association Of Long Beach In Presenting The Long Beach Open July 19-22, 2007


Long Beach, Calif. - March 1, 2007 - AVP, Inc., a lifestyle sports
entertainment company focused on professional beach volleyball,
announced today that the fast-growing AVP Crocs Tour is adding Long
Beach as a new stop for the 2007 Tour. The event will be the debut of
AVP women in Long Beach and will mark the return of the AVP men for the
first time since 1985. The AVP Long Beach Open will be held on East
Shoreline Drive over the weekend of July 19-22, 2007.

The event will be a homecoming for Olympic Gold Medalist Misty
May-Treanor, who led Long Beach State to the National Championship and
an undefeated record in 1998, earning her the NCAA Player of the Year
award. The last time the AVP men competed in Long Beach was in 1985
when Mike Dodd and Tim Hovland defeated Rickki Luyties and Steve
Obradovich in the championship match.

"Once again, people all over the country will see our city shine as NBC
broadcasts the best men's and women's beach volleyball players battling
it out in one of the most beautiful and exciting waterfront venues in
the world," Mayor Foster said. "The City of Long Beach is extremely
pleased to host this major sporting event."

"The AVP is excited about this new partnership and we look forward to
the Tour's return to Long Beach," said Armato. "The sport of beach
volleyball was born on the beaches of Southern California. We are
thrilled to introduce Long Beach as an additional Tour stop. The 2007
season will bring beach volleyball to even more California cities and
introduce many new fans to our exciting and fast-growing sport."

More than 150 of the top professional beach volleyball athletes in the
world, including Olympic Gold medalists Kerri Walsh and May-Treanor,
will compete in the tournament, which will be televised nationally on
NBC.

The AVP Long Beach Open will kick off on Thursday, July 19, and continue
through the weekend with the men's and women's finals held on Sunday,
July 22, 2007.

Tickets can be purchased online through: avp.com.

Prices are $20.00 for General Admission tickets, $40.00 for Courtside Box
Seats, with special discounts for students, children and seniors, as well as discounted all-session ticket packages. The Thursday qualifying
round is free of charge.

Sponsorship packages offering significant national and regional exposure
along with unique client hospitality opportunities are currently
available. For updated 2007 event information, including sponsorships,
hospitality, tickets, schedules and general announcements throughout the
year visit avp.com .

About the AVP, Inc.:

AVP Pro Beach Volleyball Tour, Inc. is a leading lifestyle sports
entertainment company focused on the production, marketing and
distribution of professional beach volleyball events worldwide. AVP
operates the industry's most prominent national touring series, the AVP
Pro Beach Volleyball Tour, which was organized in 1983. Featuring more
than 150 of the top American men and women competitors in the sport, AVP
is set to stage 18 events throughout the United States in 2007. In
2004, AVP athletes successfully represented the United States during the
Olympics in Athens, Greece, winning gold and bronze medals, the first
medals won by U.S. women in professional beach volleyball.

For more information, please log onto: avp.com.

The Sea Festival Association of Long Beach:

Long Beach Sea Festival is a two-month series of family and athletic
events designed to showcase the City of Long Beach as a premiere beach
destination in Southern California. Other Sea Festival events include a
grueling 54-mile water ski race to Catalina Island and back; a hugely
popular sand castle-building contest; an extreme land-and-sea sports
camp for people with disabilities; and world-class sailing events. For
more information, please visit seafestivallongbeach.com.